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Market Development Manager Job in a reputable ICT Firm in Lagos


Workforce Management Centre – Our client, a reputable ICT and Infrastructure Solutions Provider, is recruiting to fill the vacant position below:

Job Title: Market Development Manager
Industry/Sector: Information Technology
Job Summary 

  • H/She will be responsible for developing market segments for the organisation as well as promoting products and services to potential and existing customers.
  • H/She will be responsible for the development and delivery of the market strategy and position the company’s products and services to ensure they provide a solid value proposition for our target customers.

Job Requirements 

  • B.Sc. in any Business related discipline such as Economics, Business Administration, Marketing, Information Systems, and Business Studies.
  • An MBA is an added advantage
  • A professional certification is an added advantage
  • A minimum of eight (8) years’ experience in a similar role with at least 3 years in a leadership role
  • Candidate must be passionate about creating new digital/IT solutions, and driving market engagement strategies within targeted sectors in order to grow the uptake of innovative IT products and services

Job Responsibilities 

  • Identification, mapping and engagement of uncontested market space;
  • Provide leadership for Outside-in Market Strategy Development
  • Provide strategic market insights for product value innovation;
  • Demonstrate an aptitude for working collaboratively, hosting multi-disciplinary workshops and developing ideas in an innovation environment
  • Attend trade shows and conferences to support launches and gather competitive information as required
  • Definition of the new product and business models- Market Fit
  • Drive strategy for new products-to-market.
  • Externally focused to ensure the market place is understood and that the products, services and initiatives are positioned correctly to deliver success
  • Manage the products and services budget and work closely with Finance and Operations to ensure products and services deliver a clear ROI
  • Be the single point of contact for project managers, customer engagement manager, domain experts, business development teams and marketing for matters relating to the products and services internally.
  • A knowledge or willingness to learn the emerging innovative applications of IT and Internet of things across several sectors
  • Be able to lead through competence and command of the subject matter and be happy to present to large audiences on matters of the products and services.
  • Undertake any other duties as may reasonably be required in line with the level of responsibility of the post and in order to meet the changing needs of the Company.
  • Provide direction and support to members of the extended team
  • Develop and report key performance indicators for the unit to the Director, Emerging Business Unit;
  • Monitor staff performances and encourage development within the team;
  • Promote a climate of accountability, openness, collaboration and innovation.
  • Work closely with suppliers to develop market focused products and services under-pinned by solid business cases
  • Understand customer needs to ensure products and services meet those needs and engage intimately with customers on an ongoing basis
  • Work closely with project management to ensure that products and services related projects are on schedule and aligned with customer needs.
  • Anticipate problems and implement systems to avoid them. Products and services managers need to be proactive and action-oriented.


  • Market Development
  • Process Optimisation/Improvement
  • Innovation Management
  • Business Intelligence
  • Performance Management
  • Negotiation Skills
  • Product Development
  • Strategy Formulation
  • Strategy Implementation

How to Apply
Interested and qualified candidates should kindly forward their CV’s to: jobs@wfmcentre.com

Note: Please indicate “Market Development Manager” as subject of the email.

Deadline  9th December, 2016. 

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