Adexen Recruitment Agency – Our client, a large company operating in West Africa, who are specialised in the Importation and Distribution of Fast Moving Consumer Goods for the best multi-nationals in the world, is recruiting suitably qualified candidates to fill the position below:
Job Title: Musketeer (Sales Rep)
Job Reference: 1355
Location: Port Harcourt, Rivers
Industry: FMCG
Expectations
- University Degree preferred (Business, Marketing or similar)
- Minimum of 4 years’ experience in sales and marketing in FMCG with track record of success
- Strong On-Premise industry knowledge, contacts, and experience in the On-Premise
- Clear understanding of markets, sales & distribution, competition activity, consumer behavior in FMCG context
- Excellent written & spoken English
- Strong Analytical & Planning skills
- Outstanding local market knowledge, contacts and experience in “the scene”
- Ability to manage and cultivate good relationships
- Negotiation and Objection Handling skills.
- Business and scene-savvy, committed, passionate and able to live late night lifestyle
- Must be proficient in EDV (Word, Excel, PowerPoint, etc.)
- Solution oriented and “Do-it-now” attitude
- Strong Personality, Presence, Strong Work Ethic, Style, Persistent, Reliable, Self-Aware, Sociable, Flexible
- Availability, Self-motivated, ambitious
- Able to manage time and workload to optimize effectiveness and efficiency
- Self-starter
- Ability to work with minimal supervision
Job Description
- The Musketeers represents the company in their area, gaining the customers confidence, securing the availability and visibility of the company at POS and being responsible for the continuous volume growth.
- The Musketeers will constantly detect business opportunities and trends in their area, build up a strong network of decision makers, possess strong negotiation skills, and foster a solution-oriented mindset.
“Living” the company On-Premise Culture:
- Assume and live the company OP Culture. Creation of “kindred spirits”
- Seen as a credible and knowledgeable person to know in the On-Premise. Demonstrates that they are seen as a “Do it now” person by influential contacts, brilliant knowledge and leverage of all brand properties
- Live and breathe the nightlife environment
- Engage key consumers through innovative activation that differentiates Red Bull from other drinks.
- Take responsibility for personal development and development as a Musketeer
Communication:
- On-premise Know-how and company culture transfer to our customers
- Permanent teamwork with other Musketeers and communication with National On-Premise Manager
- Develop relative industry relationships (DJs, Promoters, Endemic Magazines, etc.) that result in business building initiatives
Event Activation:
- Ensure availability and premium High 5 execution around 3rd party and company events. Negotiate and execute, pro-actively searching for opportunities to implement creative elements that drive the company brand image and to offset money
- Attendance on key 3rd party and company events
- Organize incentives for customers under previous authorization of his superior. Searching the profitability of all invitations
Territory Management:
- Grow & protect On-Premise accounts in the Area. Permanent analysis of the territory and account specific business to find opportunities and to drive distribution
- Correct positioning of the company brand and the company product portfolio in the territory
- Identification, care and continued development of local and regional On-Premise accounts by a proper Route Planning
- Set volume goals for each account that includes execution against company KPI’s. Review business volume and all business building initiatives permanently
- Drive cooperation with the local Distributor’s Sales Force in order to reach an adequate numeric distribution
- Routinely perform Staff Education/Energizers to ensure brand understanding, perfect serve, and encourage optimum pricing
Administration:
- Permanent optimization of all OP Tools (OP Knowledge Base, Infonet, CRM, Warehouse, POS)
- Negotiate and implement commercial partnership agreements. Offset funds from financial contribution to added value
- Fulfilment of report deadlines
- Management of the local on-premise Budget. Bottom-up planning and tracking of all marketing tools
Market Research:
- Observation and reports of competitor activities
- Active search of new opportunities for the Business in the region
- Identification of EPC outlets
On-Premise Marketing:
- Putting the On-Premise marketing strategy into practice
- Maintain and utilize tools appropriately (Point of sale materials) to drive vertical growth. Ensure that all marketing tools are staged in the right accounts according to international on-premise guidelines
- Engage and differentiate the brand through innovative support following the On-Premise vision of bringing added value to our customers
Key Priorities:
- Securing the fulfilling of all International and national On-Premise guidelines and the execution standards to reach a vertical growth in their customers.
- Continuously tracking of results accordingly
High 5 Execution:
- Perfect Serve: Ensure company product is given to consumer when ordered as part of a mixer or as a stand-alone beverage
- Perfect Visibility: Stages perfect visibility in order to optimize sales
- Consumption Activation: Sells appropriate consumption, activation tools, and communication pieces
- Right Price: Encourage the optimum price for the company and the company products in all managed accounts as per international guidelines
- Menu placements: Ensures company products are listed as per international guidelines on each menu as a stand-alone beverage and as part of a long drink
How to Apply
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