Marketing Manager Job at a Holding Company
Custodian and Allied Plc. (CA Plc) is a holding company with leading specialist companies and brands including Custodian and Allied Insurance Limited, Custodian Life Assurance Limited, Custodian Trustees Limited and Crusader Sterling Pensions Limited; all rendering best in class services in its versatile fold. CA Plc. is managed by a Board comprising thorough bred professionals with proven track records in their various fields of endeavor, who bring broad and deep insights derived from several years of fruitful and eventful years of experience to bear. Currently, with the Custodian Group assets in excess of N69.8billion and a gross written premium of over N25.7billion, the group sits comfortably within the top bracket of eminent players in Nigeria’s other financial services sector.
Job Title: Marketing Manager
The role is responsible for developing, implementing and executing strategic marketing plans for the targeted business segment. The ideal candidate should be able to lead, generate, and manage new businesses for the firm.
Duties & Responsibilities
Plan, develop and implement marketing strategies to improve the company’s market share in the target market.
Drive and acquire new strategic partnership with brokers
Manage and coordinate marketing activities and lead market research efforts
Generate new strategic channels/direct business
Customize insurance policies to suit retail and corporate clients.
Excellent knowledge of the marketing techniques and regulations guiding financial institutions especially Insurance Industry.
Excellent leadership, management and interpersonal skills.
Strong at executing business plans and innovation.
Strong written and oral communication skills.
Excellent interpersonal and organizational skills.
Proficiency in the use of Microsoft Office applications.
Proactive, Resourceful and hands-on with good initiative.
Bachelor’s degree (minimum of 2nd Class Lower)
5 years relevant marketing experience
Insurance sales experience will be an added advantage