Digital Manager Job in an FMCG in Lagos

Lorache Group – Our client, an FMCG with product in personal care and home care line And the Manufaturer of an Hairline Brand is in request of a qualified candidate to fill the position below:

Job Title: Digital Manager (FMCG)

Location: Lagos

Major Deliverables

  • A Candidate who can Manage the daily execution of local, targeted paid search and display campaigns
  • A Candidate who can Continuously tests new digital opportunities with current and potential partners
  • An Applicant who will Maximize E-commerce channels to create awareness and sales of the products.
  • An Applicant who can Manage Digital media budget and ROI
  • A Candidate who can Create and maintain key digital metrics reports and dashboards, traffic and acquisition, conversion, campaign metrics and forecasts.
  • A Candidate who can Track, analyze and report campaign results through weekly reports.
  • A Candidate who can arrange and organize Bi-weekly training for team members on emerging digital trends.
  • A Candidate who can Develop Brand digital media plan to maximize impact on brand equity growth
  • An Applicant who will Lead annual digital strategic planning in conjunction with cross-functional teams (Marketing, Sales, Procurement, R&D and Accounts) and agency partners
  • A Candidate who will be a constant source of creative digital strategies.
  • A Candidate who can Research, identify and create media plans for digital opportunities
  • An Applicant who can Develops and implements all digital media tactics across online channels such as Social, Display, Mobile, SEM, SEO, OPRM etc.
  • An Applicant who will Leads digital performance analytics and continued optimization of plan
  • A Candidate who will Utilizes competitive industry and business analysis to define digital opportunities
  • Candidates must be from an FMCG , a brand Communication Firm or a Digital Firm

Team Members:

  • Customer Service Personnel’s
  • Graphics Designers

Collaboration with other departments:

  • Marketing – To assist in effective multichannel marketing and to run digital campaigns in line with on-ground marketing activities
  • Sales – To participate in sales activities and help create a new channel for sales online
  • Procurement – This function assist in getting cost effective deals to ensure digital marketing remains low-cost and efficient.
  • R&D – To work together to produce NPDs in line with the Holistic Marketing plan.
  • Accounts – To fund design, development, and execution of digital campaigns and creation of digital assets based on digital strategy.


Deadline: 7th March, 2018.

Method of Application
Interested and qualified candidates should forward their updated CV’s to: jobs@lorachegroups using position applied for as subject of the mail.

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