Infostrategy Technology Nigeria Limited is an Information, Communication and Software Technology firm incorporated in Nigeria and the United Kingdom. We operate with a burning passion to transform the technological terrain of Africa by delivering value to clients through innovative and effective leverage of cutting-edge technology solutions.
We are looking for competent and qualified candidate for the below position:
Job Title: New Media -Team Lead
Job Code: IST/ABJ/006
Location: Abuja
Department: Technology
Reports to: Managing Director
Job Code: IST/ABJ/006
Location: Abuja
Department: Technology
Reports to: Managing Director
Job Summary
- Under the supervision of the Managing Director, the New Media Team Lead will be responsible for the development and implementation of all digital marketing initiatives; advertising campaigns that will promote the company’s products and services on social networking and other online platforms .
- S/He will build effective promotional strategies, be familiar with different media types from offline to the digital advertising channels and have solid skills in digital content creation.
- Ultimately, increase the public interest of the company through thoughtful media campaigns while ensuring our advertising cost are within budget.
Education Qualifications, Experience, Skills and Competencies
- Bachelors in Mass Communication , Telecommunication or any related field
- Minimum 5 years relevant experience as a Media Team Lead
- Excellent Knowledge of different types of media channel
- Excellent advertising, creative writing, proof reading and graphic design skills
- Excellent interpersonal skills
- Outstanding written and verbal communications skills
- Demonstrable experience with building effective advertising campaigns
- Exceptional knowledge of digital marketing
- Excellent decision making and team management skills.
- Proven ability to work as part of a cross-functional development team
Essential Duties and Responsibilities
- Oversee the development and implementation of a new media strategy
- Determine the best media outlet mix for promotional strategies
- Coordinate cross promotional activities
- Respond to public information inquires via new media outlets
- Monitor online and offline ad campaigns (e.g. on radio, TV, websites, magazines and billboards)
- Increase the online awareness of the company’s products and services.
- Serve as the company’s liaison officer for new media efforts across the various platforms Facebook, Twitter, You Tube, Instagram, Blog etc .
- Regularly report advertising campaign results (including revenues and costs)
- Electronically manage the marketing of company’s press releases
- Make the company’s products and services viral online
- Design and review advertising budgets
- Coordinate video, graphics and audio production of content and upload to the company’s sites.
- Develop and implement a policy and a process for creating and posting content to multiple target websites
- Manage newsletter account via Mail Chimp; manage subscriptions and post weekly newsletters to subscribed members
- Negotiate with media channels to close competitive deals
- Prepare additional promotional projects to support new product launches
- Create new campaigns to reach a broader audience
- Ensure a cohesive advertising message across campaigns
- Build long-term relationships with media influencers to promote our brand
- Maintenance and improvement of web content, including content generation, user interface and experience, site functionality and brand consistency.
- Develop, write and organize a wide variety of traditional and electronic communications including articles, presentations, brochures, letters, press releases, web pages, blog and social media posts and direct mail campaigns.
- Act as an editorial reviewer for various communications including articles, letters, mass emails, marketing collateral, brochures and advertisements.
- Actively engage users on all social network accounts and manage user comments on social network accounts.
- Provide weekly reports regarding viewership, followership and subscribers.
How To Apply
Interested and qualified candidates should forward their Cover Letter and CV’s as a single Word Document to: recruitments@istrategytech.com the subject of the mail should be the Job Title- Job Code.
Application Deadline 15th July, 2018.
Note: Only shortlisted candidates will be contacted.
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