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Business and Finance

Social Media and Content Manager at Cititrust Financial Services Plc

Cititrust Financial Services Plc is a multi-faceted financial services company offering tailored financial services and solutions to individuals and companies. We provide a diversified range of financial services. Our services include Private, Business, Corporate, and Mortgage Banking, Assets management, Stock Broking, and investment Banking (Financial Advisory; Debt & Equity Capital Markets, and Project & Structured Finance), Bureau De Change, Pension Fund Administrator and Insurance Services.

We are recruiting to fill the position below:

Job Title: Social Media and Content Manager

Location: Maryland, Lagos
Employment Type: Full Time

Description

  • Oversee day-to-day management of campaigns and ensure brand consistency
  • Facilitate scaling brand and company awareness through various social media channels
  • Work with brand to create and implement social media strategies monthly
  • Ensure brand consistency in copy through tone, voice and terminology
  • Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience
  • Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn
  • Ensure progress on all platforms by using analytical tools such as Google Analytics and others
  • Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives
  • Develop creative and engaging social media strategies
  • Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, Tiktok and YouTube, adapting content to suit different channels
  • Oversee, plan and deliver content across different platforms using scheduling tools such as Sprinklr, Hootsuite, Asana and Olapic
  • Create engaging multimedia content (and/or outsource this effectively) across multiple platforms
  • Form key relationships with influencers across the social media platforms
  • Undertake audience research
  • Manage and facilitate social media communities by responding to social media posts and developing discussions
  • Manage, motivate and coach junior staff such as social media executives or assistants
  • Manage a budget for social media activities
  • Educate other staff on the use of social media and promote its use within your company (in-house roles)
  • Encourage collaboration across teams and departments
  • Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
  • Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
  • Analyse competitor activity
  • Recommend improvements to increase performance
  • Set targets to increase brand awareness and increase customer engagement
  • Regularly liaise with clients via telephone, email, conference calls or face-to-face (agency roles).

Job Qualifications

  • Bachelor’s Degree
  • Experience: 3 – 5 years.

Deadline: 2nd April, 2021.

How to Apply
Interested and qualified candidates should send their CV to: recruitment@cititrust.ng using the Job Ttle as the subject of the email.

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