Market Research Analyst at Newedge Finance Limited

Newedge is a financial institution established in 2019 and licensed by the Central Bank of Nigeria (CBN) to operate as a Finance Company in Nigeria. Newedge provide Loans, Investment and Financial Advisory solutions to clients across the private and public sectors of the economy. The Company is fitted out with far-sighted financial experts with insightful knowledge of the macroeconomic variables to deliver a tailor-made financial solution to our clients.

We are recruiting to fill the position of:

Job Title: Market Research Analyst

Location: Lagos

Job Description

  • We are looking to hire a Market Research Analyst with outstanding organizational and research skills to join our Palm credit team.
  • Market research analysts are expected to be focused individuals with a strong analytic skills and sound business acumen.
  • To ensure success, market research analysts should be exceptional communicators and intuitively recognize patterns with a keen interest in providing purposeful and accurate insight into consumer behavior and competitors’ strategies.
  • Top candidates will exhibit critical thinking skills, strong IT skills and a thorough attention to detail.

Responsibilities

  • Monitor and forecast marketing and sales trends.
  • Assist in the development of marketing plans.
  • Conduct research on specific market conditions.
  • Analyze consumer preferences to determine the potential sales of a product or service.
  • Analyze prices, methods of marketing and distribution.
  • Measure the effectiveness of marketing programs and strategies.
  • Devise and evaluate methods for data collection.
  • Gather data on consumers, competitors and market conditions.
  • Use statistical software to analyze and interpret data.
  • Maintain strict confidentiality of sensitive information.
  • Simplify complex data into a user-friendly format such as graphs, charts and other visual aids.
  • Prepare and present reports to clients and management.

Skills and Requirements

  • Minimum of a Bachelor’s Degree, preferably within Psychology, Sociology, Statistics, Communications, or Marketing
  • 2-3 years of direct experience within similar roles in Bank or Fintech industry
  • Proficient in Microsoft Office, databases and statistical packages.
  • Thorough knowledge of marketing programs and strategies.
  • Ability to gather large amounts of data and convert it into meaningful analysis.
  • Solid organizational skills and detail-oriented.
  • Ability to work under pressure and meet strict deadlines.

Deadline: 17th October, 2021.

Method of Application
Interested and qualified candidates should send their CV to: jobs@newedgefinance.com , linda.nwoseh@newedgefinance.com using the Job Title as the subject of the email.


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