Digital Marketing Specialist in a Media Organization

Catilas Resources Limited is recruiting on behalf of its client, a Media organization, to fill the position below:

Job Title: Digital Marketing Specialist

Location: Oniru / Lekki, Lagos
Employment Type: Full-time


  • The experienced Digital Marketing Specialist will help our client use web technologies to achieve it business growth.
  • The right candidate must be conversant with market research, join strategy with other marketing professionals and able to create content to aid our client’s success.
  • You will identify needs and new opportunities and aspire to increase brand awareness.
  • If you’re a tech-savvy trendsetter who has innovative ideas to improve client’s experience, we would like to meet you.
  • For this position, you should be creative and comfortable working with a team.
  • The aim is for you to be able to effectively connect our client’s brand with their online customers.

Job Description

  • Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)
  • Research products, services and current strategies to identify new opportunities
  • Analyze web traffic metrics and suggest solutions to boost web presence
  • Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
  • Build strong clients relationships through social media interaction
  • Keep up-to-date with audience’s preferences and proactively suggest new campaigns
  • Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
  • Identify advertising needs
  • Establish best practices in digital marketing
  • Stay up-to-date with digital technologies developments
  • Research competitors’ pricing and products
  • Decide on appropriate placement of ads
  • Determine what content will reach customers
  • Develop projects to create content
  • Publish digital marketing content online


  • B.Sc Degree in Marketing, Advertising, Entrepreneurship, Social Sciences, Arts or relevant field
  • Proven work experience as a Digital marketing strategist or Digital marketing manager
  • Demonstrable experience with SEO/SEM and CRM software
  • Experience implementing and optimizing Google Adwords campaigns
  • Solid knowledge of web analytics tools like Google Analytics
  • Hands on experience with online marketing tools and practices
  • Familiarity with web design and HTML
  • Excellent verbal and written communication skills
  • Strong analytical and project management skills
  • Innovative mindset that contributes creative ideas for marketing campaigns and brand initiatives
  • Technical/Digital Team Leadership
  • Business Savvy and research skills.

Salary & Benefits

How to Apply
Interested and qualified candidates should:
Click here to apply online

Note: This position is based in Lagos state and interviews will be conducted in Lagos.


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