Categories
International / Multinational

Content Writer (Remote) at Reliance Health

Reliance Health uses Technology to Make Healthcare Accessible and Affordable. Through an integrated approach that includes affordable health insurance, telemedicine, and a combination of partner and proprietary healthcare facilities, Reliance Health offers innovative healthcare solutions that meet the needs of emerging markets.

We are recruiting to fill the position below:

Job Title: Content Writer

Ref: JNL72K2H26
Location: Remote
Employment Type: Full Time

The Role

  • We are looking for a talented and creative Content Writer to join our Marketing, Branding & Communication (MBC) teams.
  • You will report to the Head of Brand & Buzz. In this role, you will be responsible for composing, improving, and maintaining content to achieve our business goals.
  • You will be a relentless researcher sifting through the data created by the internal team.
  • You have demonstrable creative writing skills, perform well under deadlines, and are an expert in content optimization and brand consistency.

Responsibilities

  • Develop content aligned with short-term and long-term marketing targets
  • Research industry-related topics and identify gaps in our content
  • Collaborate with team members and other departments to produce high-quality content for various outlets
  • Prepare and publish articles that describe our company and products
  • Ensure brand consistency, edit and fact-check pieces of content generated by colleagues
  • Use best practices to optimize content considering SEO and Google Analytics
  • Liaise with Designers to enrich the text with visual aids, like images and charts
  • Shape language and tone used in sales emails, banners, and brochures
  • Create and oversee reports on content
  • Interview clients, industry experts, and internal teams
  • Analyze, report, and optimize content and activities based on media engagement
  • Ensure all content is up to date
  • Develop an editorial calendar and ensure the content team is on board
  • Ensure compliance with the law (e.g., copyright and data protection)
  • Stay up to date with developments and customer feedback to generate new ideas to draw the audience’s attention.

Ideal Profile

  • Minimum of 4 years experience in communications or a similar role, industry knowledge a big plus
  • Bachelor’s Degree in Communications, Journalism, Marketing, or relevant field
  • Well-versed with SEO and writing high-quality content
  • In-depth understanding of personas and buying journey driven content
  • Ability to write and push content in real-time
  • Proven ability to communicate complex topics in ways that are relatable and understandable for readers
  • A strong understanding of CRO (conversion rate optimization) and how to incorporate a brand naturally into content when appropriate
  • Empathy for readers and curiosity to understand their needs and wants
  • Ability to bring unique, thoughtful insights into content based on research and data.
  • Phenomenal communication (oral and written) skills.
  • Proficient command of English.
  • Outstanding organizational and project management abilities
  • The ability to think strategically, analytically, and creatively to break down problems and find effective solutions
  • Excellent attention to detail and an intuitive eye for client needs beyond the obvious
  • Ability to collaborate with cross-functional team members at all levels.

Remuneration
This role is 100% remote, with globally competitive pay.

How to Apply
Interested and qualified candidates should:
Click here to apply online

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