Head, Marketing & Sales at Genesis Cinemas

Genesis Cinemas is one of Nigeria’s leading cinema developers and operators of multiplex cinemas in Nigeria. GC is part of the Genesis Group, a Nigerian based conglomerate established in 1991 with its key focus on hospitality and entertainment with diverse interests in Restaurants, Hotels, Industrial Catering, Cinemas, Family Entertainment Centres and Facility Management.

We are recruiting to fill the position below:

Job Title: Head, Marketing & Sales

Location: Victoria Island, Lagos
Employment Type: Full-time

Job Brief

  • We are looking for a Head of Marketing who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects.
  • Head of Marketing responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you.
  • Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

Responsibilities

  • Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative.
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department.
  • Set, monitor and report on team goals.
  • Design branding, positioning and pricing strategies.
  • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material).
  • Analyze consumer behavior and determine customer personas.
  • Identify opportunities to reach new market segments and expand market share
  • Stay up to date on the latest marketing trends.
  • Craft quarterly and annual hiring plans.
  • Monitor competition (acquisitions, pricing changes and new products and features).
  • Coordinate sales and marketing efforts to boost brand awareness.
  • Participate in the quarterly and annual planning of company objectives.

Requirements

  • B.Sc or M.Sc in Marketing or any relevant field.
  • Work experience as Head of Marketing, preferably within our industry (5 – 7 Years)
  • Experience running successful marketing campaigns.
  • Solid knowledge of web analytics and Google Adwords.
  • Experience with CRM software.
  • Leadership skills with the ability to set and prioritize goals.
  • Analytical mind.
  • Skilled in content management and creation.

Deadline: 16th June, 2023.

Method of Application
Interested and qualified candidates should send their CV to: jobs@gdcinemas.com using the Job Title as the subject of the mail.


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