Fresh Job Recruitment at a Media, Entertainment, Retail and Hospitality Services Firm

Teclab Management Services Limited – Our client, a leader in media, entertainment, retail and hospitality services, is seeking to fill the position of:

Job Title: Brand Identity Manager

Location: Lagos

Core Purpose of the Job

• Responsible for the brand’s image and experience by creating visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers.

Task Complexity
Creativity and Innovation:

• Responsible for the public image of a product or company with general advertising activities such as print ads and web/print banners all aimed primarily at communicating the brand’s existence and personality.
• Develop custom brand management plans for each product and submit updated summaries on brand exposure to management each month.
• Assist in the design of packaging of product and as well as the creation of graphic representation for different business units.
• Design and produce the projects and materials that satisfy the needs of their businesses

Marketing:

• Perform regular market research studies to gather important brand data.
• Work closely with several advertising agencies to manage brand marketing campaigns.
• Review marketing materials for accuracy and continuity and, in some cases, proofread documents.
• Oversee all marketing initiatives to ensure that images and messages appropriately contribute to brand identity.
• Analyse market trends and formulate strategies to reach consumers.
• Work with communications professionals and senior staff members to designate target audiences and create consistency across all marketing platforms.

Communication:

• Develop contents and texts for
• Maintain contact with vendors and distributors to get critical input on how product design and implementation can be improved.
• Turning visualizations into comprehensive designs by working collectively with communications professionals, clients and senior staff members.

Job Specification, Experience and Training

• Bachelor’s Degree in Marketing, Advertising or related field
• 5+ years’ experience in brand or product management
• Strong project management skills
• Exceptional verbal and report presentation abilities
• Extensive experience in packaging design and display creation
• Registered practitioner of Advertising with APCON
• Only qualified candidates will be contacted.

Competencies (Skills/ Knowledge/ Attributes):

• Excellent written and verbal communication skills
• Strong research and analytical skills
• Comfort with CRM software
• In-depth understanding of the company’s current products and future concepts
• A willingness to listen
• Ability to think creatively and innovatively
• Budget-management skills and proficiency
• Professional judgment and discretion that comes from years of experience in the field
• Analytical skills to forecast and identify trends and challenges.
• Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
• Excellent IT skills, especially with design and photo-editing software
• Exceptional creativity and innovation

Job Title: Group Head, Marketing

Location: Lagos

Core Purpose of the Job

• To manage the day to day marketing activities of the organisation and long term marketing strategy for the company and increase the revenue for Domino Group through other income generating initiatives.

Task Complexity
Marketing:

• Managing all marketing for the company and activities within the marketing department.
• Developing the marketing strategy for the company in line with company objectives.
• Co-ordinating marketing campaigns with sales activities.
• Overseeing the company’s marketing budget.
• Analysing potential strategic partner relationships for company marketing.
• Meet marketing and sales financial objectives.

Operations:

• Creation and publication of all marketing material in line with marketing plans.
• Planning and implementing promotional campaigns.
• Manage and improve lead generation campaigns, measuring results.
• Overall responsibility for brand management and corporate identity
• Preparing online and print marketing campaigns.
• Creating a wide range of different marketing materials.
• Working closely with design agencies and assisting with new product launches.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives.
• Negotiate contracts with vendors and distributors to manage product distribution.
• Generating funds by getting other incomes such as Hall Rentals, Adverts, School Excursions, and Sales of gift vouchers.
• Manage an effective, efficient and productive Marketing Department by ensuring that the appropriate structures, systems, competencies, new concepts, business models, channels and values are developed.
• Prepare marketing strategies and brainstorm new and innovative growth strategies
• Analyse how our brand is positioned in the market and crystallize targeted consumers insights
• Lead creative development and create motivating stimulus to get targeted population to “take action”
• Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues. Recommend changes based on analysis and feedback.
• Oversee marketing and advertising activities to ensure consistency with product line strategy

Reporting:

• Monitor and report on effectiveness of marketing communications.
• Evaluate the financial aspects of product development by forecasting requirements; such as preparing an annual budget; scheduling expenditures; analysing variances; initiating corrective actions, research and development appropriations, and return-on-investment and profit-loss projections.

Job Requirements

• 8-10 years’ work experience in a Marketing role
• Experience in identifying target audiences and devising campaigns that engage, inform and motivate consumers
• Advertising Practitioners Council of Nigeria OR
• Nigerian Institute of Public Relations
• B.Sc in Social Science, Humanities or other related
• M.SC is an added advantage with Professional Qualifications

Job Specific Competencies (Skills/ Knowledge/ Attributes)
Skills:

• Strong analytical and project management skills.
• Confident and dynamic personality.
• Strong creative outlook.
• Sales and Social Media Skills
• Customer Domain Expertise
• Collaboration and communication skills
• Creativity and Innovation
• Leadership Skills

Knowledge:

• Technical Knowledge
• Process design and Data/Analytics Skills
• Performance Management
• Networking, Change movement and Market Trends

Attributes:

• Results Driven
• Ideation
• Attitude: Must be Friendly, honest, transparent and diligent in all dealings.

Job Title: Social Media Manager

Location: Lagos

Core Purpose of the Job

• Create and maintain new marketing campaigns, brand promotions or product lines for the company on different sites, monitor progress using web analytic tools, and answer directly to social media inquiries, all while using the company’s voice and guidelines, overseeing and monitoring all Domino Group Social Media Accounts.

Task Complexity
Writing:

• Writing effective messages with different styles, for websites, twitter, Facebook, etc.
• Generate, edit, publish and share engaging content daily (e.g. Original text, photos, videos and news).

Research:

• Know what is happening in the fast changing world of social and digital media, what competitors are doing and what new measurement tools are being used.
• Understanding computers, SEO, internet access and being tech savvy.
• Perform research on current benchmark trends and audience preferences.

Problem-Solving:

• Figuring out how to best communicate the company’s message on different platforms, and convey sensitive issues or deal with angry customers.
• Develop a social media strategy and set goals to increase brand awareness and increase engagement.

Operations:

• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency/Awareness
• Oversee social media accounts (e.g. Facebook, Twitter, Pinterest, Google + and Instagram)
• Stay up-to-date with current technologies and trends in social media, design tools and applications
• Content management
• SEO (search engine optimization) and generation of inbound traffic
• Cultivation of leads and sales
• Develop and manage competitions and campaigns that promote your organization and brand
• Form key relationships with influencers across the social media platforms
• Manage and facilitate social media communities by responding to social media posts and developing discussions in a timely manner

Reporting:

• Set specific objectives and report on ROI
• Monitor and report performance on social media platforms using tools such as Google Analytics

Job Specific Competencies (Skills/ Knowledge/ Attributes)

• Knowledge of writing for Search Engine Optimization (SEO).
• Interpersonal Skills
• Technical Skills
• Strategy planning
• Tactics and execution
• Community management
• Knowledge of content works on a social web
• Optimizing content and technology
• Creative mind-set
• Writing skills
• Knowledge of latest digital marketing trends.
• Attitude: Must be Friendly, honest, transparent and diligent in all dealings.
• 3-5 years’ experience in social media marketing and/or PR.
• Experience in outreach, sales, grassroots, social media, digital PR, buzz building and building sustainable communities.
• B.Sc in Social Science, Information Technology, Marketing Humanities or other related courses
• Professional qualification in Media Management and Digital Marketing is an added advantage.

Deadline: 7th February, 2018.

How to Apply
Interested and qualified candidates should send their Applications and CV’s to: hr@teclab-ng.com using the “Job Title and Location” as the subject of the mail.